ChatGPT Ads for your business
ChatGPT Ads are paid placements in ChatGPT. As a ChatGPT Ads agency, lol.marketing supports your business from strategy and setup through to ongoing optimisation. We connect ads and relevant landing pages with reporting on enquiries or purchases that actually reach your business.
Availability checked on 23 September 2026: OpenAI lists Germany, Austria and Switzerland as supported countries for self-service Ads Manager. For other markets, we check the specific advertising account and OpenAI’s current country list. Account review and approvals remain prerequisites for launch.
Reach people working through a decision
People comparing options in ChatGPT often describe a specific task: choosing software, finding a service provider or preparing to buy something. Your ad needs to explain how your offer helps with that need and what an interested person can do next.
We begin with your offer and the questions buyers ask before commissioning work. A defined campaign test may suit specialist products, services that need explanation and clearly scoped consulting offers. We assess the channel against the agreed objective and actual results. Existing Google Ads campaigns are part of that planning.
What our ChatGPT Ads management includes
- Strategy and test design: We define the audience, offer, markets, success criteria and an approved spending framework.
- Setup and campaign structure: We support account onboarding and build the agreed campaigns and ad groups.
- Creative and context: We develop copy, image concepts and context hints connecting real customer needs with your offer.
- Landing pages: We review the message, mobile experience and route to an enquiry or purchase, then implement agreed improvements.
- Measurement and optimisation: We set up suitable measurement, assess results and refine the ads and campaigns.
OpenAI describes context hints as additional information about an offer’s relevance. They do not replace geographic settings or guarantee delivery against a particular question. We also use the official ad creation guidance when preparing clear, specific messages and landing pages that accurately explain the service.
Your advertising account and an agreed approval process
You create an advertising account for your business and invite us to manage it. We help you prepare the necessary information and check readiness before launch. OpenAI requires verification, account review and complete payment details, among other steps. We cannot promise approval by a particular date.
Before publication, we agree the offer, ads, landing pages and budget with you. Ongoing changes follow the approval process set out for the engagement. New markets, additional services and budget increases require explicit agreement. You retain account access and receive understandable reports on the work performed.
Measure meaningful enquiries and purchases
We define a useful outcome before the campaign starts. An enquiry successfully received by your business is different from a click on a contact button. For ecommerce, we consider confirmed orders and the data available to verify them.
Depending on your website and the engagement, we use tracking parameters, the OpenAI Pixel or the Conversions API. Technical setup, required consent and the data being transmitted are reviewed first. OpenAI’s conversion measurement documentation also explains why platform and website reports can differ. We make those limitations visible and combine the numbers with your feedback about contact quality.
Pricing and working together
Our full ChatGPT Ads management service is priced on request. Your proposal covers the agreed setup and ongoing management. Effort and fees depend on the offers, markets, languages, creative variations and any landing page or measurement work required.
Media spend is shown separately and billed through your advertising account. It is not included in the agency fee. Meeting the platform’s minimum budget alone does not establish that a campaign will be commercially useful. Our guide to advertising in ChatGPT explains the current budget rules and how the channel compares with other options.
Common questions about ChatGPT Ads
Does this buy a recommendation in ChatGPT’s answers?
No. OpenAI keeps ads labelled and separate from its answers. Paid advertising does not change those independent answers. Work on organic visibility is covered by our separate GEO service.
Can you guarantee leads or revenue?
No. We agree deliverables, spending limits and a reporting process you can assess. Suitable contacts and purchases also depend on the offer, competition, landing page and sales follow-up. A test helps establish whether further investment makes sense.
Is lol.marketing an official OpenAI partner?
We provide ChatGPT Ads management as an independent marketing agency. This service does not imply an official partnership with or certification from OpenAI.
What do you need to prepare a proposal?
Your website, a description of the offer, target markets and business objective are enough for an initial assessment. If you already have an advertising account or campaign data, we can include them in the review by agreement. Ask about ChatGPT Ads management.
